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Food and Hosting

The Irish Baker Behind London's Most Devoted Cream Buns

08.04.2026

Spend a few minutes with Dee Rettali, Founder of Fortitude Bakehouse and you quickly sense that baking, for her, is rooted in instinct, memory and place. Raised in rural North Cork, surrounded by farmland and seasonal produce, she grew up learning to bake from her mother and grandmother - soda breads, jams and apple pies made simply and well.

After moving to London in the late 80s, Dee found her calling in professional baking, eventually founding Fortitude Bakehouse, now known for its nostalgic, craft-led bakes. Here, she reflects on Irish food traditions, instinctive baking and the flavours that still define home.

Interview with Dee
Let’s start at the beginning - can you tell us a little about you?Where did you grow up, and what are your earliest memories of baking or being around food?
I was born in North Cork and brought up in a small village by the Awbeg river. When I grew up, this was a really rural part of North Cork County - it’s why my family have always been very passionate about produce. We knew everything about the cut of a cow, or the seasons of fruit and vegetables because it was all around us.  I was baking from the age of 7. I started making apple pies, and before I was 11 I graduated to making choux pastry. My mother and grandmother were exceptional cooks and bakers - their specialities were daily soda breads, heavy Christmas cakes, homemade marmalades and blackcurrant jams. I came to London in 1988 and stayed. I wanted to be a writer but ended up a baker. My first job was working as a trainee cartographer buying maps and travel literature for the iconic Stanfords on Long Acre, but I gave it all up when I began training as a chef with the late Justin de Blank, who at the time was selling some of the finest food in the capital. At 27, I opened Patisserie Organic, with two kids in tow. We were given the chance to open a pop up at Harvey Nichols that lasted two years. After that, it felt like the right time to sell - I sold that business and took my two littles for a jaunt round Marrakech - it’s a place that’s very dear to us. 
What does “home” taste like to you?  Are there specific Irish flavours, dishes or baking traditions that have  stayed with you? 
Jam on soda bread - my grandmother would make hers in a heavy pot over coals. The only time I’ve tasted that same flavour is in Marrakech. In terms of my baking, I’m a craft baker - a lot of what I do is through intuition - feeling the dough, using instinct, which is what my family would have done. In the bakes at Fortitude, I use a lot of yoghurt and buttermilk - it’s a method I learned as a child. A huge part of our bakes are developed from that same nostalgia.  I also love potatoes in their skins, butter, white cabbage and boiled bacon!!
What first brought you to London - and how did Fortitude Bakehouse come to life?
Like so many, I came to London for an adventure. I wanted to become a famous writer, but I didn’t find my place in the world until I started to bake professionally. My partner and I decided to start a business together - my love, Jorge Fernandez, of the iconic business Fernandez and Wells, backed his shirt on me to build the best bakery in London. I’m still trying.
Fortitude has such a distinct feel - how would you describe it in your own words?
It’s a combination of Jorge’s amazing curation and my practical, country-kitchen style. We wanted it to have the same feel as a market stall, as we both have very strong ties to the original Borough market. We’ve got quarry tiles - like a traditional Irish farmhouse kitchen, Norfolk oak, and our now infamous blue that brings it all together so beautifully.
How do you approach developing new recipes? Are you led more by nostalgia, seasonality or instinct?
Seasonality is at the heart of everything we do. I’m proud to have been one of the very first organic bakers in the UK, working with organic flours and heritage wheats, but nowadays I do love going off-piste and incorporating elements of fun. Everyone talks about our ‘viral’ beignets, but that was born from recreating a bun I had every Saturday afternoon with my nan. 
Irish food has had a bit of a renaissance in recent years. How do you see Irish baking and produce today - and what do you wish more people understood about it?
I’m not sure I’d say we’re having an Irish food renaissance - to me it feels wider than the food industry and that we’re seeing recognition for all things Irish. I’ve found that Irish people have always been very talented bakers, fishermen, cheesemakers… I feel very happy that the Irish nation is being acknowledged for their abilities. 
Is there a bake on your counter that tells your story best?
The cream bun - it was an obsession for us as kids, we love cream at Fortitude and we use Jersey cream from Northiam Dairy. Our customers come from all over the world for the creamy buns, as we call them in Ireland.
St Patrick’s Day can sometimes lean into clichés - but at its heart it’s about pride, culture and community. What does the day mean to you personally? And how (if at all) do you mark it at Fortitude?
I come from the fresh shamrock wearing, wear-your-good-shoes-to-Mass and a big dinner background when it comes to St Patricks Day. We will always have an Irish bake on - this year we’ll do a Murphys stout cake. I’m incredibly patriotic and very proud of my heritage which shows daily at Fortitude with our level of hospitality. I think the Irish are the masters of hospitality. 
Running an independent bakehouse in London isn’t for the faint-hearted. What keeps you going on the early mornings and flour-covered days?
This is my life. It really is a privilege to be able to do what you love. It is my craft and my home, if I don’t bake regularly then I feel I lose myself. I also have 35 staff and serve up to 1000 customers per day - that gets me out of bed too!
Dee Rettali’s Recipe for Sour Milk Soda Bread
Dee Rettali’s Recipe for Sour Milk Soda Bread

Taken from Baking with Fortitude by Dee Rettali, published by Bloomsbury

I make soda bread because I grew up eating it every day. My grandmother made the most wonderful soda bread using milk left to turn sour and baked it in a heavy, black cooking pot that hung over the open fire. She served it with butter and jam at the kitchen table daily at 4pm with china cups full of strong tea. The bread tasted smoky and sour, but my grandfather called it sweet cake or currant cake when my grandmother would add a handful of dried fruit. For my soda bread, I use a mixture of buttermilk and live yoghurt. I like to use probiotic yoghurt because it’s sour, mellow and very healthy. It also gives my soda bread and really soft crumb as the yoghurt reacts better with the soda than either milk or buttermilk. 

Makes 1 x 500g round loaf 

Ingredients

500g organic plain white flour

1 ½ teaspoons bicarbonate of soda

1 teaspoon fine sea salt

250ml buttermilk

150g natural live yoghurt

Method

Pre-heat the oven to 220℃/Fan 200℃/Gas Mark 7. 

Sift together the flour, bicarbonate of soda and salt in a large bowl. Make a well in the centre and add the buttermilk and yoghurt. Bring all the ingredients together until just combined, but do not overmix - if you overwork soda bread it becomes pudding-like and does not rise. The dough should be soft, not too wet and just a little bit sticky. 

When the dough has come together, place it on a floured baking tray and shape into a round that is 5cm/2 inches deep. Cut the traditional cross shape into the bread, cutting quite deep - to within about 1cm/½ an inch from the bottom - so that the loaf retains the cross shape while baking. Lightly dust with flour.
Bake for 35-40 minutes or until the bread sounds hollow, like a drum, when tapped on the base.

When stored in an airtight container, this soda bread and all the offshoots that follow will keep for 2 days. If toasted, you’ll get another day’s use. 

Quickfire
Kerrygold or Lurpak?
Kerrygold
Sweet or savoury?
Sweet
Soda bread or sourdough?
Soda bread
Butter: salted or unsalted?
Salted
Favourite Irish ingredient?
White pepper!
5am start or late-night bake?
5am start
Tea or coffee (and how do you take it)?
Coffee - single shot cappuccino, extra hot with chocolate- like a kid!
One song that reminds you of home?
Grace, sung by The Wolfe Tones
If Fortitude had a scent, what would it be?
Blackberries.
Your ideal St Patrick's Day menu in three items?
Salmon, Mutton, Apple & semolina pudding.

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