Founded in 2023 by Ashwini Reddi, Neem Crafts is a women-owned homeware and textiles brand rooted in a deep respect for heritage and process. The brand brings together traditional techniques like hand embroidery, block printing, and natural fibre weaving, whilst reinterpreting them through a contemporary lens. Their collections are rooted in Indian materiality, shaped by texture, craftsmanship, and the quiet character of natural materials, and are formed through close collaborations with artisan communities.

Neem Crafts

Block Printed Kaleido Pillow Cover 20" x 20"

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Block Printed Kaleido Pillow Cover 14" x 20"

Hand Embroidered Cross-Stitch Pillow Cover 14" x 20"

Hand Embroidered Marine Life Napkins 18" × 18" (Set of 4)

Hand Embroidered Marine Life Placemats 14" x 18" (Set of 4)

Hand Crochet Napkins 18" x 18" (Set of 4)

Hand Embroidered Circular Elegance Napkins 18" x 18" (Set of 4)

Hand Embroidered Marine Life Cocktail Napkins 6" x 6" (Set of 4)

Hand Embroidered Sushi Cocktail Napkins 6" x 6" (Set of 4)

Hand Embroidered Balloon Safari Cocktail Napkins 6" x 6" (Set of 4)

Hand Embroidered Flutter and Lace Cocktail Napkins 6" x 6" (Set of 4)

Hand Embroidered Trellis Napkin 18" x 18" (Set of 4)

Hand Embroidered Trellis Placemats 14" × 18" (Set of 4)

Hand Crochet Cocktail Napkins 6" x 6" (Set of 4)

Hand Embroidered Circular Elegance Placemats 14" × 18" (Set of 4)

Hand Embroidered Still Life Pillow Cover 20" x 20"

Hand Embroidered Coral Crest Cocktail Napkins 6" x 6" (Set of 4)

Hand Embroidered Candy Crush Cocktail Napkins 6" x 6" (Set of 4)

There is a slowness to embroidery that survives the finished object. Every stitch is a decision made by hand, and it shows - in the slight irregularity of a line, the density of a filled motif, the sense that someone sat with this for hours. The five brands in this edit approach the craft differently: some draw on folk traditions passed down through generations, others treat the needle like a pencil. What they share is a refusal to hurry. These are the brands to follow if you love embroidery.

5 Embroidery Brands To Follow