South Korea unfolds in contrasts - from the vibrant pulse of Seoul to the quiet, untamed beauty of Jeju. In the capital, sleek design meets centuries-old tradition; minimalist cafés and listening bars hum beneath neon skylines, while hanok-lined streets offer calm between the currents. Then, a short flight south, Jeju slows the tempo - volcanic landscapes, coastal air, and moments of stillness shaped by nature.

For our latest guide, we journey through these two worlds: a guide to places that celebrate craft, care, and quiet discovery. From Seoul’s independent shops and poetic teahouses to Jeju’s seaside stays and farm-to-table kitchens, this is Korea seen through a thoughtful, design-led lens - an invitation to wander, connect, and embrace both the energy and ease of place.